Substack

Substack, Inc.

Store data observed · From public App Store data · How we score apps

  • News
  • App Store
  • United States
  • 4.9547,046 ratings
  • Free download
  • Updated
  • Observed

Est. monthly revenue

Estimated
$4K–$17KEst. (Modelled estimate, not reported data)Modelled estimate, not reported data#4 in its category (free) ≈ 2,462 downloads/day × $0.12 per download

Est. monthly downloads

Estimated
41K–118KEst. (Modelled estimate, not reported data)Modelled estimate, not reported data#4 in News

90-day growth

—not enough history yet

Opportunity score

AI-derived
0/100Weak · low confidence
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About SubstackObserved

Substack is a News app by Substack, Inc. on the United States App Store. Released Mar 8, 2022; last updated Oct 5, 2026 (version 3.19.0). Substack is free to download.

As of Oct 8, 2026, Substack has a 4.9-star average rating from 547,046 ratings on the United States App Store and ranks #4 on the News top chart. MRRBeam rates the success of Substack 83/100 (market leader), the #5 most successful News app MRRBeam tracks in the United States.

Substack is a new media app that connects you with the creators, ideas, and communities you care about most. - Support the creators you love: Subscribe for free or upgrade to view original work and connect directly with your favorite writers, artists, and podcasters.
From the App Store listing
Success score
83/100 Market leader
Chart position
#4 in Newson Oct 8, 2026
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Substack: common questions

What is Substack?
Substack is a News app developed by Substack, Inc., available on the App Store. It was first released on Mar 8, 2022.
How is Substack rated?
Substack has a 4.9-star average rating from 547,046 ratings on the United States App Store as of Oct 8, 2026.
How much money does Substack make?
MRRBeam estimates Substack makes about $4K–$17K a month in revenue from 41K–118K downloads a month, based on its #4 position on the News free chart. This is a modelled estimate, not reported data.
How many downloads does Substack get?
About 41K–118K downloads a month, by MRRBeam's estimate from its chart position. Apple does not publish download counts.
How much does Substack cost?
Substack is free to download.
Is Substack successful?
On Oct 8, 2026, Substack ranked #4 on the News top chart. MRRBeam rates the success of Substack 83/100 (market leader), the #5 most successful News app MRRBeam tracks in the United States. The success score combines rating volume, chart position and average rating.
When was Substack last updated?
Substack was last updated on Oct 5, 2026 (version 3.19.0).
What are alternatives to Substack?
Similar News apps tracked by MRRBeam include X, Reddit, Nextdoor: Neighborhood Network, NewsBreak: Local News & Alerts and NYTimes: US and Global News.
Is there room to build a competitor to Substack?
MRRBeam's opportunity score for Substack is 0/100. Limited opening: an older app, low revenue per download and a strong 4.9★ rating.