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Market

Finance

158 tracked apps · United States · All stores.

Top Finance appsView in Discover

Apps tracked

Observed
158125 with revenue estimates

Median opportunity score

AI-derived
154 breakouts (80+)

Median growth

—no growth history yet

Openness

AI-derived
41of 100 · higher = less competition

Entry readAI-derived

  • 6 vulnerable incumbents earn $10K+/mo (est.) with ratings under 4.0 — users are paying for products they dislike.
  • Competition is moderate: median openness is 41/100.
  • Revenue is top-heavy: the top earner makes about 105× the median app ($1.2M vs $11K/mo, est.).
  • 45 hidden gems rate 4.0+ with below-median traction — quality alone has not won distribution here.
  • Observedstore facts
  • Estimatedmodelled ranges
  • AI-derivedanalysis

Revenue distributionEstimated

Estimated monthly revenue (range midpoints) across the 125 of 158 apps with estimates.

Top earner
$1.2M/mo
90th percentile
$46K/mo
75th percentile
$21K/mo
Median
$11K/mo
25th percentile
$4.8K/mo

Revenue tiersEstimated

Apps per estimated monthly revenue tier.

  • 4Micro · 3%
  • 56Small · 45%
  • 57Medium · 46%
  • 7Large · 5%
  • 1Mega · 1%
Under $100 $0–$100
0
Micro $100–$1K
4
Small $1K–$10K
56
Medium $10K–$100K
57
Large $100K–$1M
7
Mega $1M+
1
No estimate
33

Pricing model mixObserved

Listed pricing structure.

  • 72Paid · 46%
  • 86Unknown · 54%

Median monthly plan—no app lists a monthly price

Market movers

Largest growth changes in this category (90 days, or the history available).

Top gainers

No app is growing yet.

Top decliners

No app is declining.

Competitive positioningAI-derived

Traction against rating. Vulnerable incumbents — high traction, rated under 4.0 — are where users pay for products they dislike.

Traction: estimated monthly revenue (midpoint)Estimated· RatingObserved· Split at the category median ($12K/mo) and 4.0. 41 apps lack the data to be placed.

Vulnerable incumbents 6

High traction, rated under 4.0 — users stay despite the product.

  • FX Replay$46K/moEstimatedRated 2.0100 opportunity score
  • Centier Bank$13K/moEstimatedRated 2.395 opportunity score
  • ebtEDGE NEW!$16K/moEstimatedRated 2.486 opportunity score

Market leaders 53

High traction, rated 4.0 or better.

Hidden gems 45

Rated 4.0 or better, below-median traction.

Weak competitors 13

Below-median traction, rated under 4.0.