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Market

Graphics & Design

169 tracked apps · United States · All stores.

Top Graphics & Design appsView in Discover

Apps tracked

Observed
169169 with revenue estimates

Median opportunity score

AI-derived
225 breakouts (80+)

Median growth

—no growth history yet

Openness

AI-derived
38of 100 · higher = less competition

Entry readAI-derived

  • 3 vulnerable incumbents earn $10K+/mo (est.) with ratings under 4.0 — users are paying for products they dislike.
  • The category is crowded: median openness is only 38/100, so expect strong incumbents and costly acquisition.
  • Revenue is top-heavy: the top earner makes about 76× the median app ($252K vs $3.3K/mo, est.).
  • 65 hidden gems rate 4.0+ with below-median traction — quality alone has not won distribution here.
  • Observedstore facts
  • Estimatedmodelled ranges
  • AI-derivedanalysis

Revenue distributionEstimated

Estimated monthly revenue (range midpoints) across the 169 of 169 apps with estimates.

Top earner
$252K/mo
90th percentile
$16K/mo
75th percentile
$6.5K/mo
Median
$3.3K/mo
25th percentile
$1.6K/mo

Revenue tiersEstimated

Apps per estimated monthly revenue tier.

  • 30Micro · 18%
  • 114Small · 67%
  • 23Medium · 14%
  • 2Large · 1%
Under $100 $0–$100
0
Micro $100–$1K
30
Small $1K–$10K
114
Medium $10K–$100K
23
Large $100K–$1M
2
Mega $1M+
0

Pricing model mixObserved

Listed pricing structure.

  • 82Paid · 49%
  • 87Unknown · 51%

Median monthly plan—no app lists a monthly price

Market movers

Largest growth changes in this category (90 days, or the history available).

Top gainers

No app is growing yet.

Top decliners

No app is declining.

Competitive positioningAI-derived

Traction against rating. Vulnerable incumbents — high traction, rated under 4.0 — are where users pay for products they dislike.

Traction: estimated monthly revenue (midpoint)Estimated· RatingObserved· Split at the category median ($3.4K/mo) and 4.0. 5 apps lack the data to be placed.

Vulnerable incumbents 9

High traction, rated under 4.0 — users stay despite the product.

Market leaders 73

High traction, rated 4.0 or better.

Hidden gems 65

Rated 4.0 or better, below-median traction.

Weak competitors 17

Below-median traction, rated under 4.0.