first direct
Store data observed · From public App Store data · How we score apps
- Finance
- App Store
- United States
- 4.91,964 ratings
- Free download
- Updated
- Observed
Ratings
Observed2K4.9★ average
Chart position
Observed—Not on the top charts
90-day growth
—not enough history yet
Opportunity score
AI-derived4/100Weak · low confidence
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About first directObserved
first direct is a Finance app by first direct on the United States App Store. Released May 31, 2017; last updated Oct 6, 2026 (version 6.00.0). first direct is free to download.
As of Oct 9, 2026, first direct has a 4.9-star average rating from 1,964 ratings on the United States App Store. MRRBeam rates the success of first direct 45/100 (rising).
Your everyday just got a whole lot easier. Even better banking has arrived. At the coffee shop, deciding if it’s a skinny soy latte or a cup of tea. In a taxi stuck in traffic, wondering how much you’ve saved for your trip to Machu Picchu.
- Success score
- 45/100 Rising
- In Finance
- Outside the top 100
- Chart position
- Not on the top charts
- Developer
- first direct
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first direct: common questions
- What is first direct?
- first direct is a Finance app developed by first direct, available on the App Store. It was first released on May 31, 2017.
- How is first direct rated?
- first direct has a 4.9-star average rating from 1,964 ratings on the United States App Store as of Oct 9, 2026.
- How much does first direct cost?
- first direct is free to download.
- Is first direct successful?
- MRRBeam rates the success of first direct 45/100 (rising). The success score combines rating volume, chart position and average rating.
- When was first direct last updated?
- first direct was last updated on Oct 6, 2026 (version 6.00.0).
- What are alternatives to first direct?
- Similar Finance apps tracked by MRRBeam include Kalshi: Trade Football & more, PayPal - Pay, Send, Save, Cash App, Capital One Mobile and Venmo.
- Is there room to build a competitor to first direct?
- MRRBeam's opportunity score for first direct is 4/100. Limited opening: an older app, a crowded category with entrenched leaders and a strong 4.9★ rating.