All markets

Market

Shopping

117 tracked apps · United States · All stores.

Top Shopping appsView in Discover

Apps tracked

Observed
117117 with revenue estimates

Median opportunity score

AI-derived
211 breakout (80+)

Median growth

—no growth history yet

Openness

AI-derived
46of 100 · higher = less competition

Entry readAI-derived

  • 4 vulnerable incumbents earn $10K+/mo (est.) with ratings under 4.0 — users are paying for products they dislike.
  • Competition is moderate: median openness is 46/100.
  • Revenue is top-heavy: the top earner makes about 65× the median app ($391K vs $6K/mo, est.).
  • 37 hidden gems rate 4.0+ with below-median traction — quality alone has not won distribution here.
  • Observedstore facts
  • Estimatedmodelled ranges
  • AI-derivedanalysis

Revenue distributionEstimated

Estimated monthly revenue (range midpoints) across the 117 of 117 apps with estimates.

Top earner
$391K/mo
90th percentile
$58K/mo
75th percentile
$11K/mo
Median
$6K/mo
25th percentile
$2.9K/mo

Revenue tiersEstimated

Apps per estimated monthly revenue tier.

  • 5Micro · 4%
  • 81Small · 69%
  • 27Medium · 23%
  • 4Large · 4%
Under $100 $0–$100
0
Micro $100–$1K
5
Small $1K–$10K
81
Medium $10K–$100K
27
Large $100K–$1M
4
Mega $1M+
0

Pricing model mixObserved

Listed pricing structure.

  • 59Paid · 50%
  • 58Unknown · 50%

Median monthly plan—no app lists a monthly price

Market movers

Largest growth changes in this category (90 days, or the history available).

Top gainers

No app is growing yet.

Top decliners

No app is declining.

Competitive positioningAI-derived

Traction against rating. Vulnerable incumbents — high traction, rated under 4.0 — are where users pay for products they dislike.

Traction: estimated monthly revenue (midpoint)Estimated· RatingObserved· Split at the category median ($6.2K/mo) and 4.0. 7 apps lack the data to be placed.

Vulnerable incumbents 8

High traction, rated under 4.0 — users stay despite the product.

Market leaders 47

High traction, rated 4.0 or better.

Hidden gems 37

Rated 4.0 or better, below-median traction.

Weak competitors 18

Below-median traction, rated under 4.0.